Are you curious about how data can reveal hidden behavioral patterns?
Or do you want to learn more about quantitative content analysis?
As part of the “Communication Research Methods” course, we are thrilled to welcome Prof. Kun-Hong Cheng for a special guest lecture. Don’t miss this insightful session!
Topic: Quantitative Content Analysis and Behavioral Analysis
Date & Time: Monday, December 2, 2024, 15:40 – 16:20
Venue: HKB08, Liujia Campus
Speaker: Prof. Kun-Hong Cheng
About the Speaker
Prof. Kun-Hong Cheng previously served as a faculty member in our department and has extensive experience in both academia and industry. He has been recognized with prestigious honors, including the Ministry of Science and Technology’s Outstanding Young Scholar Award and the Wu Ta-You Memorial Award.
In this talk, Prof. Cheng will guide us through the application of quantitative methods in content analysis and behavioral research, demonstrating how data can be transformed from cold numbers into meaningful insights about human behavior.
Whether you’re passionate about data analysis or looking to enhance your research skills, this is an event you won’t want to miss!